Trapper J Lures
Website Redesign — ProposalPrepared for Trapper J Lures · 2026

A store that shows the proof you already have.

A modern facelift for trapperjlures.company.site — built around your own photography, your own product descriptions and the reviews your customers have already left.

The opportunity

Seventeen customers have rated this range five stars and your homepage mentions none of them.

Your store already holds the two things that sell a lure — your own photographs and seventeen verified five-star reviews. This redesign puts them on the first screen.


What I found

107K subscribersYour channel also carries 1.1K videos. Your store mentions YouTube once and links to it nowhere, and your Facebook page points at the channel rather than at the shop.
17 five-star reviewsAcross 8 products, and your homepage shows none of them — they are only visible if you click into an individual product.
259 charactersThat is the entire text of your homepage. 10 of your pages have no meta description, so search engines write their own summary instead of one you control.
A dead domain on your labelsYour All Predator Bait, Mound Pounder and Liquid Predator bottles print trapperjlures.com. That domain has no DNS record, so anyone who types it in gets nothing.

Features that sell more

Built from what you already publish: your 6 reviews, verbatimyour 17 descriptions, in your wordsyour own photographs5 questions answered up frontwhat you publish about your track recordyour own brand colours. Nothing invented, nothing written for you.


Investment

What’s included
  • Everything in a full custom redesign
  • A page for every one of your seventeen products — your photo, your words, its own reviews
  • Your whole product line on one page, priced, in the words you wrote
  • Your YouTube channel on the site: four latest videos, and the link your store does not have today
  • Clean SEO structure, a real page title per product, and every page set up to be indexed.
  • Every review that carries text, word for word
  • Priority launch
Your price
$499
One-time
The entire package — everything listed beside this — for $499.
The full build for one price, because the catalogue and the photography already exist — the work here is putting them on a page, not producing them.
Included free

Your shop connected to the new site — not on the price above, and not billed later.

  • Your storefront inside the new site — Catalogue, basket and checkout rendered inside these pages, so a customer buys without leaving. Products, prices, stock, shipping and payment stay in Ecwid, unchanged.
  • These product pages, wired to your real basket — All seventeen stay as you see them, with an add-to-bag that drops into your existing Ecwid basket and shows live stock. Checkout is still Ecwid's.

About a day's work, both of them — included, not billed.

Ecwid stays master for products, prices and stock, so nothing about how you take money changes and no card details touch the new site. Worth a five-minute check of what your plan allows.


Ready now

This is already built. Everything you just clicked through exists today — the design, the content and the working features. The only step left is your review, then we go live and walk you through it.

Every page is built and every link goes where it will go when live. Two deliberate exceptions: the enquiry form is a demonstration and does not send, and these are design pages — no basket, no payment, no order. Your Ecwid store keeps taking the orders exactly as it does today.

Ownership & use. These designs, the mockups they link to, and this proposal are the property of Lean Software, LLC and are shared with Trapper J Lures for evaluation only. No license to use, reproduce, adapt or republish any part of them is granted until a signed agreement is in place and payment is made. On final payment, full ownership of the delivered website transfers to Trapper J Lures.
© 2026 Lean Software, LLC Concept proposal · presented alongside 11 live design mockups